What We Do

Discover our areas of expertise in detail: brand identity, web development, online marketing, and web and IT consulting. Learn how our expert knowledge and customized solutions can support and drive your business success in these key areas. Immerse yourself in the world of Farbdenker and be inspired by our offerings.

More Information

Competencies

Brand Identity

Web Development

Online Marketing

Web and IT Consulting

Brand Identity

The importance of a powerful brand identity for successful differentiation from competitors and building trust and credibility with customers is undeniable. It consists of central elements such as logo, color palette, typography, and design, which are applied in marketing and communication measures. Therefore, a professionally designed brand identity is essential for the long-term success of a company. Our expertise extends to the following core areas in this field:

Logo Design

A central element of brand identity is logo design. An appealing and unique logo represents a distinctive visual sign that represents your brand and reflects your company's values and achievements.

Style Guide

The style guide is an essential part of your brand identity, defining the visual representation of your company. It includes colors, fonts, and images, ensuring a consistent presentation that always makes your company recognizable.

Domain Names

Selecting the perfect domain name is paramount in developing a reliable and professional brand presence online. Our services include aid in locating, procuring, and administering domain names that suit your requirements.

Photography

Meaningful photos are also essential for a strong brand identity. They help present your company and its services and should be memorable and appealing to strengthen your brand and remain in customers' minds.

Naming

A distinctive name can set your company apart from competitors and anchor it in your customers' minds. It supports the image and brand identity and promotes customer trust. Our experts are here to help with naming.

Web Development

As your digital extended arm, we provide everything necessary for a successful online presence, from website development to online marketing. We ensure that your business is easily found on the internet and up-to-date. Our core competencies include:

Web Design

Web design is a critical component of web development. Our designers are experts in this field and collaborate with you to create a user-friendly and visually appealing design that presents your brand and content clearly.

E-Commerce

With our Shopware and Magento solutions, you can securely sell your products and services online. We offer powerful, user-friendly online shops for a seamless ordering and payment experience for your customers.

Web Hosting

Reliable web hosting is another essential aspect of our offering. We provide secure and fast hosting service monitored by experienced technicians to ensure your website's performance.

Social Media

Our social media services range from strategy development to content creation and social media advertising. We optimize your presence for successful reach on the platforms.

Online Marketing

In the digital age, online marketing is crucial for success. It enables you to reach the right target audience and increase awareness. With a well-thought-out strategy, you can stay visible and attract new customers. We support your online success in the following areas:

Social Media Marketing

We advertise and sell your business, products, or services through popular social media platforms like Facebook, Instagram, Twitter, and more to increase your reach and expand your audience.

Display Advertising

We place ads on third-party websites and apps in various formats, such as banner ads, pop-up ads, or video and audio content, to generate attention and strengthen your brand.

Search Engine Marketing (SEM)

Search engine marketing allows you to appear on the first pages of search engines. Running pay-per-click ads enables you to stand out from your competition and attract new customers.

Content Marketing

We assist you in creating interesting and relevant content, such as blog articles or videos, to drive more traffic to your website and strengthen your users' trust in your brand.

E-mail Marketing

We use personalized newsletters and automated email campaigns to send targeted information and offers to your subscribers, increasing your sales.

Influencer Marketing

Our extensive network of influencers with a large social media reach helps to promote your product or service to the relevant target audience.

Affiliate-Marketing

We support you in building affiliate partnerships, where you advertise products or services of other companies and receive commissions, in order to attract new customers.

Web and IT Consulting

Our team of experienced experts offers customized solutions tailored to your individual needs and goals. We support you in developing IT strategies, system integrations, as well as security and data integrity. Our cross-industry expertise allows us to flexibly respond to market changes and optimize your business processes. Our focus areas include:

Digital Phone Systems

We offer our expertise in Asterisk, Cisco Unified Communications Manager, and 3cx to optimize your digital communication. Our experienced team is there to understand your requirements and find the right solution for you.

CRM and ERP Systems

We support you in selecting and implementing CRM and ERP systems such as Salesforce, Microsoft Dynamics, or industry-specific solutions. Our consulting aims to optimize your business processes, increase efficiency, and improve customer satisfaction.

IT Security

We ensure the protection of your data and IT systems against cyber threats. Our team employs modern security technologies to minimize risks. Together, we bolster your IT defenses and promote a secure digital environment.

Cloud Solutions

We support you in selecting, implementing, and managing cloud solutions that meet your requirements. Our team helps you to optimize the benefits of cloud technology and modernize your IT infrastructure.

Digitalization Strategy

Our consultants work with you to develop a comprehensive digitalization strategy based on your goals and resources. We accompany you in the implementation of the strategy and help you to successfully integrate digital technologies into your business.